Is it true that there is going to be a 2024 Ford Thunderbird? Well, the nameplate has been known as one of the iconic names in the industry, and the idea to revive it again would be exciting. But then again, let’s not forget that we are in the middle of the age of crossovers and SUVs. Not to mention that many auto manufacturers are switching to electrification, because electric ride is the most popular options these days. Does Ford have the resource and focus to bring back the Thunderbird? And if they do, what is their plan concerning electrification?
The Rumors
Rumor has it that Ford is planning on bringing back the Thunderbird nameplate again because they want to compete against Chevrolet Corvette. People are getting convinced about the news especially because Ford had filed Thunderbird name with the US Patent and Trademark Office back then in January 2021. The company hasn’t said anything about it. They haven’t claimed the rumor to be true or not, but some sources that claim to be familiar with the issue said that Ford has seriously considered the idea. They want to revive the Thunderbird again. Even if they can’t do it now, they would do it eventually.
About the Thunderbird
The Thunderbird made the first launch in 1954 and a lot of things have changed since then. The Thunderbird might once an exotic and unique ride, but the modern Corvette today has also undergone quite significant transformation. It is now an exotic sports ride with mid engine layout that has the right combination of great power, stylish design, and impressive features. If Ford wants to compete against the modern Corvette, they need to have the Thunderbird in the most radical manner – which begs the question: Is it possible for them to drastically and radically manufacture the 2024 Ford Thunderbird?
The Possible Scenario
Many auto experts and enthusiasts come up with the theory that if there is a Thunderbird, it may be coming as an electric ride. It’s even possible for it to come as an electric crossover. Since the beginning of its existence, the Thunderbird was meant to be a personal and luxury ride, not a vehicle for speed or performance. It would be just great if the modern Thunderbird is coming as a future (and sophisticated) electric crossover.
Q and A
Q: Will the Thunderbird ever make it into the business again?
A: Things are still unsure for now, but it’s unlikely for the time being considering that Ford is extra busy with their electric lineups.
Q: Why such a rumor exists?
A: Sometimes, such a rumor can be helpful for auto manufacturers, because they can understand the market’s response. If people are excited with the rumor, then it’s highly likely that Ford will bring Thunderbird back into its existence.
But then again, it’s most likely that it’s just a rumor, considering that Ford has never confirmed anything. It would be surprising if Ford turns out announcing their upcoming 2024 Ford Thunderbird production.